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      <image:title>Features - From Classroom to Career - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Features - From Classroom to Career - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Features - From Classroom to Career - Make it stand out</image:title>
      <image:caption>From top: Ozarks linemen Brock Oktay, Foster Layman and Wyatt Simco pictured during their time at the High Voltage Lineman program. (Photos provided.)</image:caption>
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      <image:title>Features - Reading the Weather - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Features - Reading the Weather - Make it stand out</image:title>
      <image:caption>KNWA's chief meteorologist Dan Skoff explains one of the storm models he uses. (Photos by Alex Boyd.)</image:caption>
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      <image:title>Features - Learning Curves - Make it stand out</image:title>
      <image:caption>FayMTB coach Adam Rogers leads a practice at Mount Kessler. (Photo by Ben Spiking.)</image:caption>
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      <image:title>Features - Learning Curves - Make it stand out</image:title>
      <image:caption>Avery Reno competes in a NICA race in Conway. (Photo by Jodi Holifield.)</image:caption>
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      <image:title>Features - Learning Curves - Make it stand out</image:title>
      <image:caption>Students from FayMTB get ready for a Girls Riding Together (GRiT) pre-ride. (Photo by Ben Spiking.)</image:caption>
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      <image:title>Features - Learning Curves - Make it stand out</image:title>
      <image:caption>Eli Park tackles a trail at the NICA state championships at Centennial Mountain. (Photo by Jodi Holifield.)</image:caption>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>Clarence Featherstone, whose son Maddox is on the FayMTB team, volunteers as a crossing guard during the Mid-Season Classic race in Conway in September 2025. Parents volunteers are essential to the races. (Photo by Clay Gambill.)</image:caption>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>(Photo by Clay Gambill.)</image:caption>
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    <image:image>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>(Photo by Clay Gambill.)</image:caption>
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    <image:image>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>(Photo by Clay Gambill.)</image:caption>
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    <image:image>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>(Photo by Clay Gambill.)</image:caption>
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      <image:title>Features - Learning Curves - Make it stand out</image:title>
      <image:caption>Josh Borgstadt, left, and Bret Park take part in the NICA coach training clinic in May 2025 at Centennial Mountain in Fayetteville. (Photo by Clay Gambill.)</image:caption>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>FayMTB rider and GRiT member Makaela Rogers during the Arkansas NICA Conway Mid-Season Classic in Conway. (Photo by Clay Gambill.)</image:caption>
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    <image:image>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>FayMTB coach and GRiT coordinator Shana Rogers during a pre-ride at the Arkansas NICA Mid-Season Classic in Conway. (Photo by Clay Gambill.)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6936fdaf5a9a4a1ea8bac960/1772201278643-J9IWSCSRTJS7M5L25834/NICA+online+-+grit+4+beads+-+photo+by+clay+gambill.jpg</image:loc>
      <image:title>Features - Learning Curves</image:title>
      <image:caption>The GRiT tent offers a way for girls to support each other and show their creativity. (Photo by Clay Gambill.)</image:caption>
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    <image:image>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>The GRiT tent offers a way for girls to support each other and show their creativity. (Photo by Clay Gambill.)</image:caption>
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    <image:image>
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      <image:title>Features - Learning Curves</image:title>
      <image:caption>Anya DerGazarian (Photo courtesy of NICA)</image:caption>
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    <changefreq>monthly</changefreq>
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    <lastmod>2026-03-01</lastmod>
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      <image:title>Features - Steady for the Storm - Make it stand out</image:title>
      <image:caption>Bryar Burks communicates with another lineman during storm restoration in a remote area. (Photos by Alex Boyd.)</image:caption>
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    <image:image>
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      <image:title>Features - Steady for the Storm - “There’s times we’ve gone home and had no power ourselves, Then you’re back the next morning working on somebody else’s power, knowing yours is still out.”</image:title>
      <image:caption>Pace Maddox, senior line technician, whose son, Thomas Hayes, who was born during the busy 2025 storm season.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6936fdaf5a9a4a1ea8bac960/2f220276-c3d1-4fc5-83c5-21745e30eacd/tristian.jpg</image:loc>
      <image:title>Features - Steady for the Storm - “You’re always thinking a few steps ahead.”</image:title>
      <image:caption>Tristian Rector, senior line technician</image:caption>
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    <image:image>
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      <image:title>Features - Steady for the Storm - Make it stand out</image:title>
      <image:caption>Brock Oktay and Foster Layman work on installing underground electric lines at a subdivision in west Fayetteville. (Photo by Alex Boyd.)</image:caption>
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    <image:image>
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      <image:title>Features - Steady for the Storm - Make it stand out</image:title>
      <image:caption>Wyatt Simco and Brock Oktay work on new underground wires in west Fayetteville.  (Photo by Alex Boyd.)</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/features/apoweroftheirown</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-24</lastmod>
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      <image:title>Features - A Power of Their Own - Make it stand out</image:title>
      <image:caption>A right-of-way crew works north of Westville, Okla., in the 1940s. (Ozarks Electric archives.)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6936fdaf5a9a4a1ea8bac960/46ce997f-7a45-4c7e-924d-ab02cd1198d0/setting-a-pole.jpg</image:loc>
      <image:title>Features - A Power of Their Own - Make it stand out</image:title>
      <image:caption>The members of the new co-op were often the same ones who built the lines. (National Archives.)</image:caption>
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    <image:image>
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      <image:title>Features - A Power of Their Own - Make it stand out</image:title>
      <image:caption>The Morsanis on their wedding day, Dec. 29, 1927, with, from left: Mary Bastianelli, Frank Baudino, Rose Bastienelli Morsani, Father John Francis McBaron, Memo Morsani and Amerigo Morsani. (James Riley Tessaro Collection, Tontitown Historical Museum.)</image:caption>
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    <image:image>
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      <image:title>Features - A Power of Their Own - Make it stand out</image:title>
      <image:caption>Ozarks Electric’s office employees in 1946. (Ozarks Electric archives.)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6936fdaf5a9a4a1ea8bac960/76633078-5522-4abc-a9c3-cb050ab56f95/farm-educational-poster.jpg</image:loc>
      <image:title>Features - A Power of Their Own - Make it stand out</image:title>
      <image:caption>A 1930s-era educational poster highlights how electricity can aid in life on a farm. (National Archives.)</image:caption>
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    <image:image>
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      <image:title>Features - A Power of Their Own</image:title>
      <image:caption>An Ozarks Electric right-of-way crew in 1956. (Ozarks Electric archives.)</image:caption>
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    <loc>https://www.ozarksconnections.com/features/ozarks-electrics-service-territory</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-17</lastmod>
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      <image:title>Features - Ozarks Electric’s Service Territory - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/features/the-7-cooperative-principles</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-17</lastmod>
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    <loc>https://www.ozarksconnections.com/taste-connections</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-27</lastmod>
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    <loc>https://www.ozarksconnections.com/taste-connections/sunrise-skillet</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-01</lastmod>
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      <image:title>Taste Connections - Sunrise Skillet - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/taste-connections/growing-the-future-with-apple-seeds</loc>
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    <priority>0.5</priority>
    <lastmod>2026-03-01</lastmod>
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      <image:title>Taste Connections - Growing the Future with Apple Seeds - Make it stand out</image:title>
      <image:caption>The Sunrise Skillet has been prepared by thousands of students at Apple Seeds. (Photos provided by Apple Seeds.)</image:caption>
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    <loc>https://www.ozarksconnections.com/taste-connections/mama-zs-cafe-stays-true-to-its-roots</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-24</lastmod>
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      <image:title>Taste Connections - Mama Z’s Cafe Stays True to its Roots - Make it stand out</image:title>
      <image:caption>Mama Z's great-grandchildren Kennedy, left, and Ryder Bishop help out at Mama Z's, which their mom, Jessie, took over in 2022. (Photos courtesy of the Bishop family.)</image:caption>
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    <loc>https://www.ozarksconnections.com/taste-connections/sausage-almond-rice-casserole</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-15</lastmod>
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      <image:title>Taste Connections - Sausage Almond Rice Casserole - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/light-reading</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-13</lastmod>
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  <url>
    <loc>https://www.ozarksconnections.com/light-reading/hogeye-marathon-celebrates-50th-anniversary</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-01</lastmod>
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      <image:title>Light Reading - Hogeye Marathon Celebrates 50th Anniversary - Make it stand out</image:title>
      <image:caption>Ozarks Electric Community Outreach Coordinator Jessica Greenhaw shows an Owl Creek student how much energy different household appliances use. (Photo by Alex Boyd.)</image:caption>
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    <loc>https://www.ozarksconnections.com/light-reading/nwa-home-show-returns</loc>
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    <priority>0.5</priority>
    <lastmod>2026-03-01</lastmod>
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      <image:title>Light Reading - NWA Home Show Returns - Make it stand out</image:title>
      <image:caption>Ozarks Electric Community Outreach Coordinator Jessica Greenhaw shows an Owl Creek student how much energy different household appliances use. (Photo by Alex Boyd.)</image:caption>
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    <loc>https://www.ozarksconnections.com/light-reading/childrens-safety-center</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-01</lastmod>
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      <image:title>Light Reading - Children’s Safety Center to Honor Community Partners&amp;nbsp; - Make it stand out</image:title>
      <image:caption>Ozarks Electric Community Outreach Coordinator Jessica Greenhaw shows an Owl Creek student how much energy different household appliances use. (Photo by Alex Boyd.)</image:caption>
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    <loc>https://www.ozarksconnections.com/light-reading/ozarks-donates-to-spsfnwa</loc>
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    <lastmod>2026-03-01</lastmod>
    <image:image>
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      <image:title>Light Reading - Ozarks Donates to SPSFNWA Building Fund - Make it stand out</image:title>
      <image:caption>From left: Krystle Goodwin, SPSFNWA public relations director; Frankie Rankins, SPSFNWA chief executive officer; Ashley Harris, Ozarks Electric vice president of marketing and communications; Steven Hinds, SPSFNWA senior director of major gifts; Gina Johns, SPSFNWA director of grants and donor engagement. (Photo by Alex Boyd.)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ozarksconnections.com/light-reading/scholarship-applications</loc>
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    <lastmod>2026-03-01</lastmod>
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      <image:title>Light Reading - Scholarship Applications Due April 1 - Applications Due April 1</image:title>
      <image:caption>From left: Krystle Goodwin, SPSFNWA public relations director; Frankie Rankins, SPSFNWA chief executive officer; Ashley Harris, Ozarks Electric vice president of marketing and communications; Steven Hinds, SPSFNWA senior director of major gifts; Gina Johns, SPSFNWA director of grants and donor engagement. (Photo by Alex Boyd.)</image:caption>
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  </url>
  <url>
    <loc>https://www.ozarksconnections.com/light-reading/ictc-students</loc>
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    <lastmod>2026-03-01</lastmod>
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      <image:title>Light Reading - ICTC Students Get Up Close Look at Electric Vehicles - Make it stand out</image:title>
      <image:caption>Automotive instructor Ron Real poses with students in the ICTC automotive program. (Photo by Alex Boyd.)</image:caption>
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    <image:image>
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      <image:title>Light Reading - ICTC Students Get Up Close Look at Electric Vehicles - Make it stand out</image:title>
      <image:caption>A few of the students check out a Tesla from Ozarks' fleet of electric vehicles. (Photo by Alex Boyd.)</image:caption>
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  </url>
  <url>
    <loc>https://www.ozarksconnections.com/light-reading/powering-curiosity-at-owl-creeks-family-steam-night</loc>
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    <lastmod>2026-02-20</lastmod>
    <image:image>
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      <image:title>Light Reading - Powering Curiosity at Owl Creek’s Family STEAM Night - Make it stand out</image:title>
      <image:caption>Ozarks Electric Community Outreach Coordinator Jessica Greenhaw shows an Owl Creek student how much energy different household appliances use. (Photo by Alex Boyd.)</image:caption>
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  </url>
  <url>
    <loc>https://www.ozarksconnections.com/light-reading/transmission-project</loc>
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    <priority>0.5</priority>
    <lastmod>2025-12-17</lastmod>
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      <image:title>Light Reading - Transmission Project Earns Chamber Award - Make it stand out</image:title>
      <image:caption>The Elkins-Wyola-Combs Transmission Line Project replaced 22 miles of a 50-year-old wooden transmission system with modern steel structures integrated with fiber optics. (Photo by Donald Pinkley.)</image:caption>
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    <image:image>
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      <image:title>Light Reading - Transmission Project Earns Chamber Award - Make it stand out</image:title>
      <image:caption>Accepting the Fayetteville Chamber of Commerce Infrastructure Excellence and Regional Impact Award were, from left: Justin Northcutt, Ozarks Electric; Shiloh Burchfield, Allgeier, Martin and Associates; Robert Erickson and Donald Pinkley, both of Ozarks Electric; Jon Steel and Ben Draper, both of Capital Electric Construction Co. (Photo by Alex Boyd.)</image:caption>
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      <image:title>Light Reading - Ozarks Employees Share Christmas Joy Through Giving Tree - Make it stand out</image:title>
      <image:caption>Erin Rogers, far left, delivered gifts donated by Ozarks employees to, left to right, Gracie Andrews, Lauren Allen, Amanda Quillen, Victoria Boyd and Kayla Tave at CASA. (Photo by Alex Boyd.)</image:caption>
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  </url>
  <url>
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    <lastmod>2025-12-17</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.ozarksconnections.com/the-top-line</loc>
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    <lastmod>2026-03-01</lastmod>
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  <url>
    <loc>https://www.ozarksconnections.com/the-top-line/two-systems-one-mission</loc>
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    <lastmod>2026-03-11</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/from-the-editor</loc>
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    <lastmod>2026-03-01</lastmod>
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  <url>
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      <image:title>From the Editor - Discovering Close to Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>From the Editor - Discovering Close to Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
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      <image:title>From the Editor - Fresh Connection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>From the Editor - Fresh Connection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.ozarksconnections.com/from-ozarksgo</loc>
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      <image:caption>Front row from left, Sylar Alves, Tyler Allen, Alvin Thao, Logan Kue, Alana McCoy. Back row, Head Coach Jordan Balmer, Robert Richards, Sye Walker, Kaleb Darker, Assistant Coach Caleb Swank. (Photo provided by Westville High School.)</image:caption>
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      <image:title>From OzarksGo - Westville Esports TeamWins State - Make it stand out</image:title>
      <image:caption>From left, Assistant Coach Caleb Swank, Tanner Durham, Connor Wiley, Head Coach Jordan Balmer. (Photo provided by Westville High School.)</image:caption>
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    <loc>https://www.ozarksconnections.com/from-ozarksgo/ozarksgo-celebrates-connecting-45000-customers</loc>
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    <lastmod>2026-03-01</lastmod>
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      <image:title>From OzarksGo - OzarksGo Celebrates Connecting 45,000 Customers - Make it stand out</image:title>
      <image:caption>OzarksGo recently celebrated its 45,000th customer with Reighanna Millwood, Abby Lee, Samantha Frye, customer Kendra Elesber and Schylar Utley. (Photo by Alex Boyd.)</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.ozarksconnections.com/from-ozarksgo/honoring-the-people-who-keep-our-communities-connected</loc>
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      <image:caption>Miles Lerz and Hunter Cartright work on OzarksGo lines (OzarksGo photo.)</image:caption>
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      <image:caption>Miles Lerz secures a line (OzarksGo photo.)</image:caption>
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      <image:caption>Guy Gaesswitz works on a fiber box (OzarksGo photo.)</image:caption>
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    <loc>https://www.ozarksconnections.com/from-ozarksgo/connecting-what-matters-most</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/from-ozarksgo/currents-that-connect-us</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.ozarksconnections.com/from-ozarksgo/safer-internet-day</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.ozarksconnections.com/energy-matters</loc>
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    <lastmod>2026-01-05</lastmod>
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  <url>
    <loc>https://www.ozarksconnections.com/energy-matters/smart-savings-with-rebates</loc>
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    <lastmod>2025-12-15</lastmod>
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    <loc>https://www.ozarksconnections.com/energy-matters/heatsmart</loc>
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